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How to Sell: Value, Benefits, or Features?
Most businesspeople (including many who sell for a living) define "value" as "the most product for the least amount of money." Wrong, wrong, wrong! While that's how the term "value" is used in...
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5 Tricks to Boost Your Sales Energy
Why is energy so critical for success? Great football coach and motivator Vince Lombardi once said, "Fatigue makes cowards of us all." We need a reservoir of energy to keep us at our best all the...
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Cold Calling Script: Make a Call That Works
While there are other (and usually more effective) ways to generate sales leads, many companies still depend upon cold calling. I've covered cold calls before, but here's a great cold-calling script...
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Sales Success: 6 Simple Steps
These rules may sound basic, but even seasoned sales pros sometimes need a refresher. Make sure you've mastered the process.1. Research the CustomerBefore you call on a customer, use the Internet,...
View ArticleGoogle Shows Startups How to Master SEO in 10 Minutes [VIDEO]
Worried about how to fill out your meta keywords tag so your startup ranks best in Google results? Don’t bother, the company says. Google search ignores it. Google released on Tuesday a video that...
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What is Pinterest and Can It Work for Your Business? [Guide]
Let me guess, you heard about Pinterest. Or more like, you can’t spend 15 minutes online without hearing about it…And now you’re thinking, “should I jump on the wagon too?” or “another social network...
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Thanks for Another Great Event
It was great to see everyone at the 14th Annual Reception last week. What a great crowd! What a beautiful venue! If you couldn't make it, or missed BAF president Peter Boritz's presentation on The Ben...
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Munchie's Cookies Kickstarter Project
If you enjoyed the Munchie's sweet potato cookies at the BAF Reception (or any of their other 100 + flavors over the years) then check out the Munchie's Kickstarter project and consider this:If 100 of...
View ArticleThe BAF Re-Imagined
At the 14th Annual BAF Reception, President Peter Boritz introduced the new BAF platform consisting of Goals, Mentoring, Think Tank, Workshops and Education and Crisis Management.
View ArticleAdam Jacobs of Kids Creative Talks to BAF
At this year's Annual Reception, Adam Jacobs, Executive Director/Co-Founder of Kids Creative, talks about his experience with the Ben Appelbaum Foundation and how they helped his organization which...
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Apply to be a Mentee or Volunteer
We are currently interviewing new mentee candidates for 2013. If you have the desire and enthusiasm to pursue a business venture or charitable endeavor, but need the support, structure and guidance of...
View ArticleMainstages' Matt & Ryan at the BAF Reception
Mainstages' Matt Dorner and Ryan Canuelle, talk to the Ben Applebaum Foudation about their organizations mentoring needs. Mainstages is a children's educational theater company providing afterschool...
View ArticleAnthony & Natecia Young - Upsize Today
Upsize Today's Anthony and Natecia Young talk about the benefits of BAF's mentoring programs at the 14th Annual Reception. UpsizeToday Entrepreneur and Entertainment Magazine is a multimedia direct...
View ArticleSue Matthews of Tay-Bandz at the Annual Reception
Sue Matthews talks to the BAF about Tay-bandz, a non-profit organization dedicated to raising awareness and funding research for pediatric cancer. Tay-Bandz was founded by Sue's daughter, Taylor...
View ArticleThe Advocates for Community Health
Maggie Hoffman, Marsha Hurst and Cheryl Mwaria of the Advocates for Community Health, an organization dedicated to helping families at community hospitals find special needs services, talk to the BAF...
View ArticleAnnual Reception Photo Slideshow
Over 100 photos were taken at the 14th Annual Reception, and you can see them all in our Photo Slideshow!
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The BAF April Update
DEADLINE EXTENDED: Give Us Your Feedback and Win a $25 Amazon Gift CardWe'd love to get your feedback about the recent BAFreception. One lucky respondent will be chosen at random to receive a $25...
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Mentee News and Workshops Update
Here's the Latest Information on our Mentees:Stacy Antine Health Barn USA Summer Camp at Abma's Farm and Hilltop Hanover Farm is filling up! Enroll Now!Stacey will do be cooking demos at the American...
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New Customer On-Boarding: 4 Keys to Success
BAF President Peter Boritz provides the keys to increase customer retention, referrals and your brand!In my experience, I have a found that On-boarding is the most significant period in the entire...
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5 Practical Tips for Perfecting Your Startup Pitch
We are living in the age of the entrepreneur — more people are starting up, and it's ever important to stand out in the crowd. When pitching investors, then, it's crucial that entrepreneurs do their...
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